Dogecoin up 21%, Bitcoin aims for $120,000 in January, Elon Musk shakes up the market, and more

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The year has kicked off with an eventful week in the crypto world. Bitcoin shows steady growth, with predictions it could reach $120,000 by the end of January, while Dogecoin has seen a 21% price increase. Adding to the buzz, Elon Musk stirred up the memecoin scene once again with his latest antics. Meanwhile, the new European MiCA regulation has come into effect, and experts forecast that 2025 will be a bullish year for the crypto market. Check out CryptoUnity’s weekly crypto news to stay updated and see how these developments might impact the market.

Bitcoin Could Reach $120,000 by the End of January, $200,000 by Year-End

The year 2025 has started on a positive note for Bitcoin, with its price rising by about 7% in the first week.

A key driver of this growth is a major Bitcoin purchase by MicroStrategy at the end of 2024. The company acquired 1,070 BTC worth approximately €102 million. MicroStrategy is well-known in the crypto space for its significant Bitcoin investments, making it the largest corporate holder of Bitcoin globally.

The company has also announced plans to raise $2 billion in 2025 to strengthen its financial position and further expand its Bitcoin reserves. Similarly, Metaplanet, often referred to as “the Japanese MicroStrategy,” plans to increase its Bitcoin holdings fivefold to 10,000 BTC (around €960 million).

Adding to the optimism, MicroStrategy co-founder Michael Saylor hinted at another Bitcoin purchase on January 5th by posting a SaylorTracker chart on X (formerly Twitter) with the caption: “Something is wrong on SaylorTracker.com.”

Confidence in Bitcoin’s potential remains high. Analysts predict the price could reach $120,000 (€115,640) in January, with $100,000 (€96,320) acting as a key psychological milestone. Over the next few months, Bitcoin might climb to $130,000–$150,000, fueled by improving investor sentiment and increased market activity. Experts also suggest 2025 could bring a surge beyond $200,000, setting new all-time highs.

Dogecoin Rises 21%; $1 Predicted by 2025

Dogecoin, the oldest and largest memecoin, experienced a 21% price increase last week, outperforming other popular memecoins like Shiba Inu, Pepe, and Bonk.

Large-scale investors, known as “whales,” purchased over 1 billion DOGE, likely driving this price surge. Analysts forecast that Dogecoin could hit $1 by the end of 2025. Currently, a single DOGE coin is valued at around $0.40.

According to CryptoRank, January has historically been Dogecoin’s best-performing month, with an average return of 85%. This trend keeps Dogecoin in the spotlight for investors tracking memecoin trends.

The Entire Crypto Market is on the Rise, 2025 Expected to Be Bullish

It’s not just Bitcoin and Dogecoin making moves – the entire crypto market is on an upward trajectory. The total market capitalization of all cryptocurrencies has increased, reaching $3.53 trillion, while trading volume has risen by nearly 6%. This indicates growing interest in cryptocurrency purchases and trading.

There are several reasons for the optimism and market growth, with the most prominent being the highly anticipated inauguration of the new U.S. President, Donald Trump, improvements in the economy and financial conditions, and bullish market patterns.

Donald Trump Begins His Second Term on January 20

The newly elected President of the United States, Donald Trump, is set to begin his second term on January 20, and the market is already reacting ahead of the much-anticipated inauguration. Donald Trump is a vocal supporter of cryptocurrencies and, during his election campaign, promised significant positive changes for crypto. Leaders in the industry, investors, and developers are optimistic about the actual changes that could benefit the crypto market, which is already reflected in its growth. You can read more in the article Trump’s Election Win: Why the Crypto World Is Cheering.

Favorable Macroeconomic Conditions and Bullish Patterns

Global economic conditions are improving – inflation is easing, making riskier investments like cryptocurrencies more attractive even to conservative investors. The market also reflects broader optimism, stemming from positive economic indicators that could contribute to the further rise of the crypto market. This has brought more investors and capital into the market.

Experts in technical analysis (those who study and analyze charts) have identified a pattern on the charts known as the “bull flag,” which often indicates that prices are likely to continue rising.

MiCA: Europe’s New Crypto Regulations Take Effect

On December 30, Europe introduced MiCA, the first unified regulatory framework for cryptocurrencies in the EU. This regulation impacts all crypto businesses operating in the region and will have significant implications for investors.

MiCA imposes stricter rules for managing user data, assets, and transactions, aiming to prevent money laundering and protect users. For smaller investors, this will mean that exchanges and platforms may require more personal information for compliance.
In the long term, MiCA is expected to benefit the market by increasing safety and transparency, attracting larger investors, and promoting wider adoption of cryptocurrencies.

Elon Musk Sparks Another Memecoin Frenzy

Elon Musk has once again stirred up the crypto market. By briefly renaming his X account to “Kekius Maximus” (see image), he sparked a meme frenzy. A new coin called KEKIUS skyrocketed from being nearly worthless to reaching a market value of $380 million within just a few days. One lucky buyer managed to turn $66 into $3 million during the hype. Meanwhile, many others suffered significant losses when Elon Musk changed his X username back, causing the value of KEKIUS to plummet. Not all coins named after this meme character experienced such movements.

This situation teaches us that the meme coin market is unpredictable, extremely volatile, and risky. It also underscores the significant influence of personalities like Elon Musk on the market, making it wise to monitor their actions closely.

From predictions of Bitcoin’s value growth in January and Dogecoin’s strong performance to the impact of MiCA regulations on the European crypto market and Musk’s influence on the crypto space, this week’s crypto news highlights how rapidly the world of digital assets is evolving and the advantage you gain by staying informed. Follow us again next week for fresh updates, and don’t forget to read last week’s crypto news to stay up to date.